Open Innovation & Change Mindset

True change doesn't just happen. It comes from within.

Open Innovation & Change Mindset

True change doesn't just happen. It comes from within.

Starting in November 2026 | 8 modules | 10+ professionals | +100 hours of training

Starting in November 2026  

It's not the one who leaves who wins. It's the one who stays and has the courage to change things.

You see the market changing at a pace your company can't keep up with. You have the right intuition to innovate within your department, but your projects run into internal red tape and get stalled before they even reach the board.

This master’s program equips you with the strategic approach and managerial language needed to turn your experience into leadership and drive change from within. You’ll use artificial intelligence not merely as a work tool, but as a business lever to optimize your organization’s processes and present projects that managers can’t ignore.

Come up with a watertight plan and the right management language to pass the CFO’s scrutiny, overcome internal bureaucratic roadblocks, and secure corporate budgets.

Map your division's workflows and use artificial intelligence as a business lever to accelerate operational results, without wasting your team's resources on unnecessary tools.

CANDIDATES
DOWNLOAD BROCHUREREQUEST INFORMATION
SUPER EARLY BIRD
4.990 €
EARLY BIRD
5.470 €
FULL PRICE
5.880 €

For companies, the price does not include VAT.
The EARLY BIRD rate applies to the 6th through 10th registrants.

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Admission process

CANDIDATES
1

CANDIDATES

Click on the "APPLY" button and complete the application form by answering a few questions

2

COLLOQUY

Book and take an online selection interview with an Orientation and Admission expert

3

OUTCOME

Once you have passed the evaluation of the scientific committee, you can embark on your journey in H-FARM

Admission process

1.

APPLY: Click on "apply," fill out the online form, and submit your application.

2.

SUPPORT THE INTERVIEW: Participate in an online interview with the Orientation & Admission team

3.

FIND OUT THE RESULTS: Receive the selection results and begin your journey at H-FARM Business School.

CANDIDATES

The program

You’ll follow a narrative arc structured into eight weekend modules and divided into four sequential phases: See, Understand, Plan, and Act. You won’t be working through a dry list of academic subjects; instead, you’ll use business tools and artificial intelligence directly in the field, applying them to a real-world challenge.

Every weekend, you’ll develop two skills simultaneously: you’ll learn to identify technological opportunities in the external market and, at the same time, hone your internal leadership skills. This will equip you with the methodology and business language needed to navigate corporate bureaucracy, manage resistance from colleagues, and defend your projects before the board.

CANDIDATESASK FOR INFORMATION

1. OPEN INNOVATION MINDSET

Broaden your perspective beyond the boundaries of your organization to discover startups, technologies, and partners ready to accelerate your business. Use AI to conduct technology scouting and identify weak signals in the industry before your competitors do.

What do you bring to work:

  • An AI-driven market research report: Use artificial intelligence tools to map market players and technologies in just a few minutes, saving weeks of manual research.
  • A competitive market map: Identify emerging startups in your industry that threaten your market position or accelerate your growth. 

2. Creative Leadership

Build your identity as an innovation leader and learn to make decisions even when data is lacking. Leverage AI as a strategic partner to overcome decision-making roadblocks and lead your team with an entrepreneurial mindset.

What do you bring to work:

  • A Personal Leadership Canvas: identify your decision-making strengths and learn to manage business uncertainty without letting it paralyze you.
  • A risk management model (Fail Fast): Create a safe space in your department
    where the team can experiment with new ideas without losing control of the budget.

3. Human-Centered Design

You develop projects that fail because you start with the solution right away instead of the organization’s actual problem. You take the time to listen to the needs of colleagues and customers before investing the company’s budget. You use UX research to gain real insights, anticipate objections, and test the effectiveness of ideas with rapid prototypes supported by AI.

What do you bring to work:

  • A map of internal customers' needs: Collect qualitative data on the actual needs of colleagues and consumers, going beyond mere personal opinions.
  • A rapid prototype validated by AI: generates and creates the first visual version of your idea to test its effectiveness before investing financial resources.

4. Corporate Storytelling

Build a compelling narrative that can stand up to scrutiny in the boardroom. Learn pitching techniques to win the board’s trust, navigate internal bureaucracy, and use AI as a coach to structure your presentation.

What do you bring to work:

  • A Visual Pitch Deck for Management: Create the logical structure and narrative of your project to present it to the board, immediately highlighting the financial benefits.
  • A map of corporate alliances: Identify the key managers to engage before the meeting and overcome internal bureaucratic roadblocks.
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5. Business Design

Your proposal seems promising, but without a sustainable financial framework, the CFO will reject it immediately. Design the financial model for your project using modern management tools. Quantify the benefits for your organization, calculate the return on investment (ROI), and use AI to simulate alternative business scenarios.

What do you bring to work:

  • A Sustainable Economic Business Case: Prepare the financial model and ROI calculations that will convince company management to fund the idea.
  • An AI-powered economic scenario simulator: Test the financial soundness of your business assumptions and prepare for the CFO’s tough questions.

6. Data-Driven Organization + Agile

You make decisions based on opinions, and your projects get bogged down because of overly rigid team management. Build a culture of measurement in your department by introducing flexible metrics like OKRs and Kanban without unsettling your team. Use AI to analyze data and identify public funding to eliminate project costs.

What do you bring to work:

  • A dashboard for tracking metrics: Define your department’s key performance indicators (KPIs) to guide your team based on real data.
  • A guide to funding and incentives: Take advantage of European funding programs and tax incentives to reduce your company’s financial investment.

7. People & Change Management

Manage the human dynamics and informal policies that determine a project’s success or quiet failure. Overcome the resistance of “that’s just how we’ve always done it” and use AI to simulate managers’ objections before the meeting.

What do you bring to work:

  • An action plan to overcome resistance: Alleviate the fear of change among your employees and managers in other departments.
  • An AI-powered business objection simulator: Use artificial intelligence to anticipate internal criticism and prepare your responses before the final presentation.

8. INVESTMENT DAY

The time has come to prove that your idea is ready for the market and for funding from company management. Put your project through its paces through individual monitoring and review sessions with faculty members. Present your final solution directly to the partner company’s board, answering real questions based on financial metrics.

After completing the Master's program, you will know

Taking an idea from an initial spark of inspiration to board approval is the toughest challenge in a company. Here's how you can do it.

3 outcomes to bring with you to the company:

A rock-solid business case: Present a solid financial plan to management. Demonstrate your project’s financial return, overcome budget cuts, and secure immediate approval for company funding.

An AI Automation Roadmap: Map your department’s workflows and pinpoint exactly where artificial intelligence can accelerate business results. Identify the right tools for your team without wasting resources.

An action plan to overcome internal resistance: Develop a strategy to break through the "we've always done it this way" mindset. Identify organizational conflicts and address colleagues' objections before the decisive meeting.

This master's program is right for you if you are:

A department manager or division director (Marketing, Sales, HR, Operations, Finance) who manages people, is responsible for a budget, and wants to accelerate results in their area.

A senior professional determined to leverage artificial intelligence as a strategic tool to secure funding and obtain board approval.

A high-potential candidate selected by the Human Resources department to bring the speed of execution typical of startups into a complex organization.

A leader who's tired of hearing you say, "That's great, but now isn't the right time," every time you present a valuable idea to your management team.

The method

Four concrete pillars for turning your ideas into board-approved projects.

  1. A sequential approach (Observe, Understand, Plan, Act): each weekend builds on the previous one. You can’t convince the board unless you first analyze the market and listen to the decision-makers.
  2. Understand the market, lead the company: combine practical execution with internal leadership. Learn how to drive innovation in your department by overcoming corporate bureaucracy.
  3. A real-world challenge with a partner company: you’ll work from start to finish on a concrete, current business problem. We don’t use simulations or fictional case studies.
  4. A dedicated mentor for your checkpoints: you’ll work with an experienced manager who monitors the soundness of your project. They don’t evaluate the theory, but correct your methodological errors.

The project work

You really only learn when you enter a market you're unfamiliar with.

Starting the first weekend, you’ll tackle a real-world challenge posed by a partner company. You won’t be working on your current context: you already know its limitations all too well, and you’ll end up simply confirming the solutions you already have in mind.

Entering a new industry forces you to use the method without the shortcuts that come with familiarity: you analyze real needs and overcome organizational roadblocks. Weekend after weekend, you build your Innovation Brief—the operational framework you use to solve the course challenge and that you apply to your company’s projects starting Monday morning.

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Learning Experience

Our program isn’t based on traditional lectures.
At H-FARM Business School, learning is continuous and integrated; we design comprehensive educational experiences to help you achieve your goals and foster collaboration, networking, and personal growth.

Late Night
's "Golden Hour" Speech

In informal settings after class, you’ll have the opportunity to interact with industry professionals who are truly driving innovation in their fields, allowing you to expand your network,create opportunities for discussion and networking, andlearn through hands-on experience.

Business cases integrated into the program

The course isn't just a dry list of academic concepts; instead, it involves constant engagement with real-world business cases toprovide you with tools and methods that can be directly applied to your specificsituation.

Project Work & Final Presentation

The program includes group or individual project work that allows you to apply the concepts learned in class and complete the Master’s program with a roadmap for implementing innovation projects in your company.


Learning Experience

Our program isn’t based on traditional lectures.
At H-FARM Business School, learning is continuous and integrated; we design comprehensive educational experiences to help you achieve your goals and foster collaboration, networking, and personal growth.

Late Night
's "Golden Hour" Speech

After class, in informal settings, you can interact with industry professionals to expand your network and create opportunities for exchange and networking.

Business cases integrated into the program

The course is not a dry list of academic concepts, but rather a continuous exploration of real-world business cases.

Project Work & Final Presentation

Many courses, especially the longer ones, include group projects that allow students to apply what they have learned in class. 

Career Boost

It consists of a series of activities focusedon professional development that will help you define your career goals and identify your strengths, with the aim of improving your communication, teamwork, and leadership skills, thereby accelerating your professional growth.

Soft skills

We believe in the value of soft skills, and in our programs we offer a structured opportunity to discuss and analyze the most in-demand soft skills today and how best to develop them by building on your own strengths.

Personal Branding

A workshop focused on using the canvas to define each student’s unique selling proposition (USP), build motivational drivers, and focus on soft skills.


Career Boost

It consists of a series of activities focusedon professional development that will help you define your career goals and identify your strengths, with the aim of improving your communication, teamwork, and leadership skills, thereby accelerating your professional growth.

Soft skills

We believe in the value of soft skills, and in our programs we offer a structured opportunity to discuss and analyze the most in-demand soft skills today and how best to develop them by building on your own strengths.

Personal Branding

A workshop focused on using the canvas to define each student’s unique selling proposition (USP), build motivational drivers, and focus on soft skills.

Finance your training

“Per Merito”loan

with Intesa Sanpaolo

“Futuriamo”loan

with BNL

Paymentin installments

with H-Farm Business School

Paymentin installments

with SeQura

SCIENTIFIC COORDINATOR

MASTER'S FACULTY

Business Innovation & AI Strategy

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Candidates for Business Innovation & AI Strategy

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Frequently Asked Questions

What level of seniority or professional experience is required to access the program?

The Master's program is designed for:
– managers and leaders who lead teams and projects and want to approach new tools (Agile, business cases for innovation, AI) to transform their leadership and their departments into engines of growth;
– senior professionals, talents, and specialists who have the potential to become leaders and drivers of change and, while not yet having a team to manage, possess the ideas and drive to launch new initiatives.

Is a specific academic qualification required, or does the assessment of work experience prevail?

A university degree is not required: assessment is based on professional experience, personal motivation, and consistency of the applicant's background with the program's educational objectives.

How will my application be evaluated?

Once you have completed the application form and had an interview with our Orientation & Admission team, your results will be evaluated by the team itself.

When will I receive a response regarding my application?

You will receive feedback on your application within 3 or 4 working days of the selection interview.

How do you balance attending the program with a busy work schedule?

Face-to-face appointments will be on Friday afternoons (2:30 p.m. – 6:30 p.m.) and Saturdays (9:00 a.m. – 6:00 p.m.). If online appointments are scheduled, they will be held during the week, in the evening (6:00 p.m. – 8:00 p.m.).

What does the registration fee include and not include?

The fee includes tuition, all educational activities, Learning Experience, and Career Boost activities planned throughout the course.

What qualification/certification is awarded and how is it recognized nationally and internationally?

At the end of the course, participants will receive a diploma certifying completion of the course and a digital open badge, which can be shared on LinkedIn in the Education section as official certification of the skills acquired.