With a degree in Management and a specialization in Fashion, Luxury, and Made in Italy from Bocconi University, she has gained many years of experience in various areas of digital marketing. Since 2017, she has been working at H-FARM Digital Marketing, now acquired by JAKALA, the most important MarTech company in Italy and one of the leading companies in Europe, as Digital Project Manager, managing digital marketing projects with a strong focus on social media, influencer marketing, and digital advertising in various industries.

Over the years, she has been personally committed to promoting digital literacy through training in social media marketing and advertising, both in corporate settings and at H-FARM, where she teaches in master’s programs and executive courses. She has also taught at NABA – Nuova Accademia di Belle Arti, the Università Cattolica del Sacro Cuore in Milan, the Scuola Politecnica di Design, and UPA.

More recently, he has applied these skills to the business world as a co-founder of FAIRFLAI, where he helps companies adopt AI with confidence by focusing on training, culture, processes, and technology to transform AI from an isolated tool into a true driver of organizational change.