FACULTY H-FARM Business School
Simone Iuculano is a passionate optimizer with a solid background in economics, enriched by international experience. He is currently part of the Conversion Rate Optimization team at Jakala, the largest in Italy.
His main mission is to improve people's online experience through innovative solutions. He is a digital professional specializing in conversion rate optimization and digital data analysis. He has worked successfully with clients in various sectors, including Sky, Vodafone, TOD's, De'Longhi, Intesa San Paolo, Enel, Technogym, and many others.
His expertise extends to tools such as Google Analytics and Adobe Analytics, which he uses to gain data-driven insights and improve the user experience. He is also an advocate of qualitative research, using methods such as usability testing and surveys to gain a deep understanding of human interactions with digital platforms, whether websites or apps.
Outside of the digital world, Simone is passionate about cooking and loves traveling.