MBA Open Innovation

The module is designed to explore the intricate interplay between individuals, groups and organizations, drawing on a wealth of theoretical and empirical insights from management, psychology, sociology and economics. It examines the multifaceted dynamics of organizational behavior, exploring how individuals and groups come together and are shaped by their organizational contexts. The module analyzes organizations as complex social systems, unveiling the forces that drive organizational change and adaptation. It investigates the balance between stability and innovation and the critical role of leadership in navigating turbulent environments, including theories of leadership, communication, and emotional intelligence for performance management. In addition, the module traces key evolutions in management thinking, from Scientific Management to the Human Relations Movement, to understand how past theories inform current management practices. How to create value through the effective organization and management of groups and teams is discussed. Key principles of human resource management (recruitment, training, performance), marketing (information management, communication, brand management) and finance (budgeting, risk management, cash flow) are introduced. Finally, the module analyzes more subtle but crucial aspects such as the role of aesthetics and emotions in the workplace, contemporary power dynamics, and forms of organizational resistance.

In an environment dominated by uncertainty, change and global interconnectedness, leading is not enough: you need to understand, adapt and inspire. This module will take you to the heart of contemporary leadership, exploring evolutionary models, communication strategies, diversity management, and ethical vision. Through hands-on experiences, real-world cases, and discussion with top leaders, you'll develop the skills to lucidly address today's complex challenges -- and anticipate those of tomorrow.

Objectives:

1. Lead with awareness in a complex world
   Learn to manage uncertainty, risk and change by developing a flexible and strategic leadership style.

2. Reflect on your way of being a leader
   Analyze strengths, areas for improvement, and personal biases through concrete and applicable reflective models.

3. Make diversity and ethics your strengths
   Integrate diverse cultural perspectives, address moral dilemmas, and build leadership focused on sustainability and positive impact.

The Managing Digital Transformation for a Sustainable Future module is designed to explore the fundamentals of digital transformation as a critical imperative for organizations aiming for long-term sustainability. The course explores how emerging organizations must align their structures and practices with a rapidly changing digital landscape, and how established organizations also need significant transformation to meet present and future needs.

The module focuses on three key aspects:

• Principles and Strategies of Sustainable Digital Transformation: This section explores the pivotal concepts of digital transformation and the practical challenges organizations face in managing change and stakeholder expectations. 
• Technological and Operational Innovation in Digital Transformation: This part delves into the technological trends driving innovation and how new technologies can be leveraged to gain competitive advantage and drive transformation. 
• Sustainability Integrated into Digital Strategy and Operations: The last section focuses on detailed analysis of the three pillars of sustainability (environmental, social and economic) and how to integrate it into business strategies. 

In an ever-changing world where disruption, innovation and geopolitical complexity redefine the rules of the game every day, leading an organization requires strategic vision and adaptability.

This module will take you into the heart of contemporary business strategy, providing you with tools to analyze the competitive environment, make high-impact decisions, and design sustainable, collaborative, future-oriented strategies.

Objectives:

1. Design effective strategies in complex contexts
   Learn to analyze dynamic environments, catch weak signals, and build sustainable competitive advantage.
2. Make high-impact strategic decisions
   Compare options, assess risks and opportunities, and select the best course to guide your organization through change.
3. Turns vision into concrete action
   Develops clear, measurable and results-oriented implementation plans, valuing partnership, trust and collaboration.

Discover how to transform ideas into high-impact digital businesses, using technological innovation as a lever to scale new markets. This module will guide you in exploring the most effective entrepreneurial techniques-from lean startups to growth hacking-and provide you with concrete tools to validate business models, monetize, and grow in a competitive and rapidly changing environment.

Objectives:

• Leverage innovation to create business value
  Identify opportunities in digital markets, apply lean principles, and build agile and scalable business models.

• Conquer the market with smart digital strategies
  Use digital marketing and growth hacking to reach, engage and retain your users in a targeted and creative way.
  
• Monetize ideas with sustainable models
  Choose the best revenue models-subscription, freemium, advertising, data-and learn how to build businesses capable of generating value over time.

How is an innovative enterprise born? More importantly, how does it grow? In this module you will learn how to recognize a startup's potential, assess its assets, and raise capital to turn ideas into successful businesses. From reading the investor mindset to building a financial plan and analyzing a term sheet, you will gain the skills you need to move confidently through the venture capital and fundraising ecosystem.

Objectives:

1. Assesses entrepreneurial potential with an investor's eye
   Examines team, market, and business model through the lenses of sustainability and ROI.

2. Masters the logic of fundraising and negotiation
   Discover strategies, tools and key clauses for building effective and sustainable investment rounds.

3. Understand fund dynamics and build a solid cap table
   Decipher the structure of VC funds, manage equity over time, and prepare your startup for growth.

Apply everything you learned to a real project:

• Choose an innovation challenge relevant to your company or industry.
• Conduct a thorough analysis, develop a strategic proposal and make recommendations.
• Present your results in a pitch before a panel of experts.

This module is dedicated to professional empowerment. You will be guided to define your career goals and focus on your potential, elements on which you can build your visibility and enhance your value proposition to companies. By participating in a series of workshops and collaborative experiences you will improve your communication, team working and leadership skills, accelerating your professional growth.